Sandra Aloi, Director of The Bureau of Business, created #befabulous after her sister passed away from Cancer five years ago. She learned to pick up the broken pieces of her life and immediately started to make plans for her future without her sister.

Little did she know #befabulous would be a positive symbol depicting life, growth and hope for a better future. It was created out of a love for humanity and a calling on her life to help others reach their potential.

#befabulous has become a passion in collaboration with The Reach Foundation. She hopes to engage deep within our communities, and make a difference to so many lives – overcome adversity such as, bullying, ethnicity, gender inequality and religion – and achieve extraordinary things.

But most of all, to #befabulous.